For Misbahçe’s Shimmer Oil series, we led the creative direction and full production of social media campaign visuals and digital content. This included concept development, styling, and the execution of a summer routine Reel featuring Valerie Dayan, product-focused Reels, and a suite of still life imagery. Each asset was designed to capture the glow-enhancing qualities of the product through a warm, tactile, and brand-aligned visual language.

June 2025

Photos: Wonderflaw